EXHIBITION DESIGN ABC
DISPLAY CABINET FOR EXHIBITION IN ABC ARCHITECTURE CENTRE, HAARLEM

The exhibition ' Women.NL'  featured the work of four female architects, among which the work of Bekkering Adams architecten. The general idea behind the exhibition design was to make a display that would be re-usable.

The display is treated as a 'secret cabinet'. One side is closed, and features a plasma-screen with an ongoing digital presentation of the design and the projects. The other side is open, and exposes architectural models of some of the projects of the office. The cabinet itselve is like an object: it is an abstraction of the (paper) design for the 'Kamer van Koophandel". As such, the cabinet is a model in itself.

The cabinet was positioned in such a way that the closed side was facing the entrance, showing vistors the videopresentation while entereing the building. In this way the cabinet display does not reveal itselves right away, but seduces the visitor to explore her secrets.

DATA
location ABC Architectuurcentrum Haarlem
programm exhibition design
client ABC Architectuurcentrum Haarlem
design 2005
designteam Monica Adams, Juliette Bekkering, Sander van Schaik.
production cabinet
Fomo productions